Creditper entered Pakistan’s microfinance and fintech landscape with a bold mission: to empower individuals by making essential products accessible through easy monthly installment plans. Catering to those who cannot afford to pay the full amount upfront, Creditper aimed to revolutionize financial inclusivity. We understood that a strong, relatable brand identity would play a pivotal role in shaping perceptions and fostering trust. Here is the identity we crafted to align with their vision and resonate with their audience.